Client: HART, Independant Artist
TORONTO, May 16, 2024 – HART is a talented emerging artist that required our help to develop artwork and promotional contents for his first solo track release. MISSION BAY I Digital Agency had the chance to create his logo, as well as two posts and three stories to ensure the well process of his campaign on Instagram.
Originally from the West Coast of Canada (Vancouver), HART joined Toronto in September 2023 with the goal to boost his musical career and collaborate with new artists.
“I started to write and record some tunes of my own and realized that maybe producing was more like a stepping stone in this ever evolving musical journey”
– HART
First Step: Artist's Presentation
The objective of this first post was to shed light on HART as an artist, not just as a music producer. In this highly urban area of Toronto, HART finds his inspiration in the art of noticing, seeking universal messages to share with the world. This post also marks the announcement of his debut solo track, "Flow Breezy", which is scheduled to be uploaded on all platforms 15 days after this post.
Second Step: Logo Presentation and Teasing
Instagram Story#1 - Single Teasing
Instagram Story#2 - Logo Presentation
OFFICIAL LOGO:
CD DESIGN CONCEPT:
Final Post: Single Release and Cover
On the day of the single release on all streaming platforms, the final cover art, with a back cover in the shape of a handwritten letter, was released.
The final story serves as an alert about the single's release, which happened two days after the announcement:
Listen below to the first solo HART track, featuring Aiden Baryoseph and Giuseppe Luciano on guitar.
Services Included:
Unpublished Designs:
Client's Feedback:
“Great work! I will definitely recommend you to others and let them know how dedicated you are.”