MISSION BAY I Digital Agency for BAPTISTE SARTORIA

Date: March 2025

Project: Music Video Production

Client: Baptiste Sartoria (Universal Music Group / Island Def Jam)

Following the success of our first intimate video with Baptiste Sartoria, MISSION BAY I Digital Agency had the pleasure of joining forces once again for a new project that blends emotion, nostalgia, and high production value.

This time, Baptiste revisits a deeply personal memory: his childhood love for Robbie Williams. The chosen song a classic from the British pop icon became a symbolic tribute to the car rides he shared with his father, singing aloud together back when CDs were king.

“I rarely sing in English, but I’ve wanted to cover this song for a long time. Robbie Williams is an artist I admire and who shaped my early years.” – Baptiste Sartoria

🎬 Full-Service Video Production

For this project, MISSION BAY handled every step of the video creation:

• 🎥 Filming: Shot in 4K in the intimate setting of L’Injuste Pigalle, one of Baptiste’s favorite spots in Paris

• 🎞️ Color Grading: Carefully crafted tones to highlight the emotional atmosphere of the song

• 🎧 Audio Synchronization: Seamless alignment of pre-recorded studio audio with on-site visuals, ensuring a natural and immersive experience

The performance was brought to life alongside Baptiste’s trusted collaborators @alexandre_ngn_ and @theorangerave, adding richness and depth to the interpretation.

We were also proud to collaborate with:

• Lucas Bijaoui – Sound engineering

• Mounir Katché & L’Injuste Pigalle – For opening their doors to us once again with generosity and warmth

🎵 Where Music Meets Emotion

This video is more than a cover. It’s a story. A journey back to childhood. A thank you to musical roots. And a powerful reminder of how timeless melodies continue to connect generations.

Watch the video now on Baptiste’s Instagram and stay tuned more inspiring collaborations are on the way.